Print Design
Hotel Grande Bretagne, a Luxury Collection Hotel Athens, a symbol of luxury and timeless elegance in the heart of Athens, requires a corporate identity print design that reflects its prestige and aesthetic. The design is based on preserving the hotel’s classic identity, with a carefully selected color palette that includes shades of gold, deep blue, beige and white. The typography is elegant and timeless, featuring serif typefaces that convey prestige and high aesthetic value.
The printed materials are designed with recognition and timelessness in mind while also offering functionality and adaptability to the hotel’s needs. The quality of materials is non-negotiable, with premium paper, deep engraving, gold foil stamping and other techniques that highlight the hotel’s uniqueness. The design maintains a balance between classic aesthetics and contemporary luxury, ensuring that every element of the corporate identity conveys elegance, finesse and understated luxury.
In the heart of Athens, Hotel Grande Bretagne stands as a living monument of Greek history, having hosted over the centuries kings, diplomats, artists and figures who shaped the cultural and political identity of the country. The three collectible Golden Moments brochures, dedicated to the 19th, 20th and 21st centuries, bring this rich heritage to life through a narrative that combines elegance, memory and high-level design. Each brochure is crafted with great attention to detail, featuring refined typography, sepia-toned photography and gold accents that convey the grandeur of the era it represents, making them not only narrative pieces but also aesthetic works of art.
During the 19th century, Hotel Grande Bretagne is born in a time of national awakening and establishes itself as a symbol of European refinement in the newly formed Greek state. It quickly becomes a meeting point for kings, aristocrats and leading international figures of culture and intellect. Among them was Pierre de Coubertin, the visionary behind the modern Olympic Games, who drew inspiration from the spirit of ancient Athens and the ideals of Greek athletics. During his stay at the hotel, he found the calm and the setting that allowed him to shape part of his vision for the revival of the Games. His presence there represents a quiet yet significant moment in Olympic history.
As the world moves into the 20th century, the hotel is transformed into a cultural landmark. Its spaces become witnesses to major political developments as well as artistic moments that leave a lasting legacy. One of the most iconic took place in August 1957, when Maria Callas, the ultimate opera diva, stayed at Hotel Grande Bretagne during her performances in Athens. Her suite became a sanctuary of inspiration and artistry, hosting rehearsals, private moments and moments of brilliance. The photographs from this period, featured in the 20th century brochure, capture her magnetic presence and the atmosphere of an era that has entered the pantheon of the hotel’s history.
In the 21st century, following the iconic renovation of 2001 – 2003, Hotel Grande Bretagne enters the modern era with renewed brilliance. The third Golden Moments brochure captures this new chapter through contemporary design elements, clean lines, refined colors and carefully curated photography that celebrates the continuity of tradition through the lens of modern luxury. The hotel continues to stand as a benchmark of hospitality, where tradition and innovation coexist harmoniously.
More than simple publications, the three Golden Moments brochures form a collectible trilogy – each one narrating a chapter of a story that spans three centuries. They stand as a tribute to the timeless spirit of Hotel Grande Bretagne, where history does not merely recall the past but is celebrated with elegance in the present.
